B2B Sales Optimizer

Empowering B2B sellers with AI-driven insights

The B2B Sales Optimizer is an AI-driven solution by CI&T that helps B2B companies boost sales efficiency, optimize inventory, and increase profits. Built on Databricks Apps + Genie, it enables business users to make smarter, faster decisions without relying solely on data teams.

ACCELERATING
DATA-DRIVEN
SALES
PERFORMANCE

The B2B Sales Optimizer combines advanced machine learning, predictive analytics, and conversational AI to turn complex data into clear, actionable guidance for sales teams.
By connecting sales insights with inventory and demand data, organizations can ensure that every seller knows exactly what to sell, to which customer, and at what time — maximizing value at every interaction.

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HOW
IT WORKS

INTEGRATE DATA

from sales, customers, products, and promotions.

RUN AI MODELS

to forecast demand, predict cross-sells, and simulate scenarios.

DELIVER INSIGHTS

directly to sellers through dashboards or conversational AI.

ACCESS ANYWHERE

via Databricks Apps, mobile, or chat — with no technical setup required.

The result: empowered sales teams that act on data-driven recommendations without needing to interpret complex analytics.

BEYOND OPTIMIZATION

The B2B Sales Optimizer is not just a sales enabler, it’s a foundation for AI transformation.
Organizations can expand its capabilities to include:

Dynamic pricing
and promotions

Churn
Prediction

Multichannel interfaces

(WhatsApp, Slack, mobile apps)

Transforming data into decisions — for everyone

By combining Databricks Apps and Genie, CI&T brings the power of AI directly to business users.
No technical background required — just clear insights, smarter actions, and measurable impact.