Straight Forward Podcast | CI&T

 Dive deep into essential topics often overlooked in the business world.

Hosted by CI&T President and Co-Founder Bruno Guicardi, this thought leadership web series features leaders in the digital transformation space who have successfully implemented changes and found solutions amidst organizational complexity.

Making GenAI Matter: From Initiative to ROI

GenAI is everywhere, but ROI is not. In this episode of Straight Forward, Bruno Guicardi sits down with Deirdre Peters, who leads Digital Experience at Boston Scientific, to discuss how enterprises can avoid the AI pilot graveyard and deliver real business impact.

The New Retail Reality: Inside Agentic Shopping

In this episode of Straight Forward, Bruno Guicardi talks with Jenna Flateman Posner, Founder and CEO at Chief Digital Agency, about the future and now of AI-driven shopping experiences.

Blending Retail Channels and Building Community

In this episode of Straight Forward, Bruno Guicardi talks with Monica Royer, Founder and CEO of Monica + Andy, about the journey of transforming a brick-and-mortar business into a thriving wholesale and DTC digital brand.

Transforming to a Product-Led Organization

In this episode of Straight Forward, Amanda Skura, Former Head of Digital Experience at Audi of America, and Bruno Guicardi, President and Co-Founder at CI&T, explore the evolving discipline of becoming a product-led organization.

Lessons for Undertaking Diverse Modernization Initiatives with Steve Mills

In this episode of Straight Forward, Bruno Guicardi is joined by Steve Mills, Serial CIO: Rackspace, Motorola, iHeartMedia, who shares his wealth of experience from leading modernization efforts at distinct organizations. Tune in to gain successful strategies and discover what approaches proved most effective.

Strategies for Thriving in the Complex Health Tech Landscape

In this episode of Straight Forward, Bruno Guicardi is joined by Stacie Ruth, Health Tech & Life Science Executive & Advisor. Together they delve into best practices and real-world examples, providing invaluable insights on how to achieve success in the ever-evolving health tech landscape.

Maximizing the Value of Your Data Initiatives

Gavin Edgley, Global Leader of Value Acceleration at Databricks, joins Bruno Guicardi to share insights, best practices and real-world examples that will inspire you to unlock the full potential of your data initiatives. Tune in to help make a link between the work of tech teams and the broader business purpose.

How Team-Based Organizations Can Help Navigate Uncertainty

Bruno Guicardi talks with Miguel Premoli, HR Director Catalyst Technologies at Johnson Matthey, about why shifting to a team-driven organization will help navigate an uncertain world. Get a behind-the-scenes look at the challenges of transitioning from a function-based organization to a product-based organization, as well as solutions to these challenges.

Understanding the Complexities of AI to Create Business Value

Ben Taylor, Chief AI Strategist at Dataiku, joins Bruno Guicardi to discuss the AI business journey. Despite its challenges, learn how using AI can help make better decisions and drive business value.

Exploring the Headless Commerce Journey

In this episode of Straight Forward, Andrei Rebrov, CTO and Co-Founder of Scentbird, joins Bruno Guicardi to discuss the headless commerce journey. Get a behind the scenes look at the implementation of headless commerce, as well as the challenges and benefits of the architecture.

Driving Digital Transformation in the Retail Space

Kelsie Johnston, Senior Director of US eCommerce and Digital at Coty, joins Bruno Guicardi to discuss effective ways to lead transformation in digital retail organizations. Learn the key challenges of facing a blended retail environment and a glimpse into the future of social commerce.

Connecting Sustainability to Your Core Business

In this episode of Straight Forward, Tania Cosentino, General Manager at Microsoft Brazil, joins Bruno Guicardi to discuss the Sustainability Journey. Learn how businesses can prepare for the journey, how to engage stakeholders and the importance of measurement throughout the process.

The Challenges of Digital Product Management

In this episode of Straight Forward, Dries Buytaert, Founder and Project Lead of Drupal and Co-Founder and CTO of Acquia, joins Bruno to discuss Digital Project Management in depth. The discussion delves into finding the right product managers, creating a roadmap for quickly launching a product that adds incremental value, and more.

The Challenges of Deploying a Culture of Innovation

In this episode of Straight Forward, Ricardo Alem, Head of Digital Innovation LATAM at AWS, joins Bruno Guicardi to uncover the Challenges of Deploying a Culture of Innovation. Learn how experimenting with sponsored multidisciplinary, fast-paced teams can help you enable and leverage innovative ideas while also bringing you closer to your customer.

The Human Side of Digital Transformation

In our debut episode of Straight Forward, Vala Afshar, Chief Digital Evangelist at Salesforce, joins Bruno Guicardi to explore The Human Side of Digital Transformation. The episode provides listeners with in-depth insight into what is often regarded as the most difficult, yet crucial, aspect of transformation. Tune in to learn why designing for movement is essential to achieving optimal speed.